Infusionsoft SMS Marketing – Why It Works Video
Infusionsoft SMS marketing is one of the most powerful ways to get your message opened.
This is probably one of the biggest mistakes I see Infusionsoft users make. They are relying totally on email to communicate their messages going forward.
Certainly in the Infusionsoft apps that I looked at, and I looked at many hundreds of apps over the last five years. Most Infusionsoft users, on average, have 20% to 30% and 30%of people are actually opening their emails.
This means probably three-quarters of your list is not engaging with your communications. So you're leaving a hell of a lot of money on the table.
One way to get around this is to start using SMS text marketing in your campaigns. By far the best resource I recommend to clients is Fix Your Funnel.
I've been using Fix Your Funnel now for probably about four to five years. Over 80% of my clients use it too.
I want to explain a few of the reasons why you should be using SMS marketing in your business today.
And if you are a business owner who has Infusionsoft already, why you should, literally when this video finishes, go and get yourself a trial to try out for yourself.
Infusionsoft SMS Marketing Works
Now, SMS marketers, we've talked about multi-media marketing. If 70% of our list is not getting the communications, SMS is one of the ways we can get around this.
Data has been proven that people will open their SMS messages within 15 minutes. I think it's like 98% of people will open their SMS messages on the phone within 15 minutes.
Now, think about it. If you're anything like me, your mobile phone has almost become an extension of your body.
They always have it near them or within arm's reach.
So can you see the advantage of using this?
Someone will immediately see the message come up. They don't have to log into any program. It immediately appears on their mobile device.
In some of the videos I'm going to be sharing with you later, we can do some really, really clever stuff with SMS marketing.
But what I want to do today is just get the idea of the concept, why you should be using it in your business. This is one of the ways, and I'm going to be describing several other ways in different videos, how we can out-market our competition. So many marketers are lazy, and I see this all the time with people I speak to.
Consider Using Multi-Media Marketing Channels
As I say, they are relying totally on email. If you think outside the box and do what others aren't doing, then you're going to communicate in a way that your competitors are not. So I think things like messenger bots, direct mail, SMS marketing, Facebook ads and scarcity timers. These can all be cleverly implemented into Infusionsoft and put as part of your marketing campaign.
So I hope you enjoyed this short video.
There's going to be lots more Infusionsoft SMS marketing videos coming up. How to use it, some of the case studies we've got with it, and I'm very excited at some of the results that my clients have got with it.
Results That Speak For Themselves
Let me just give you a quick example. One of my clients who do webinars, they basically implemented using Infusionsoft that were triggering SMS messages when someone registered for a webinar, then they would trigger an SMS an hour before the webinar, and then they had a series of SMS messages after the webinar, and their sales literally increased by 31% by just having SMS messages as part of their campaign. So if you're not using SMS marketing, you really, really should start looking at it. It's an incredibly powerful medium that will get you noticed and get your message opened by your clients and prospects.
